Saturday, August 19

Symrise - the 14th edition of the Geneology of Fragrances - “Fragrances in Time & Place.”

What a good news for today. The 14th edition of the famous Geneology of Fragrances.

From Symrise pressroom:
"...When Symrise, the world's fourth largest supplier of fragrances and flavors, released its first ground-breaking edition of the Genealogy of Fragrances, the volume immediately became a standard reference on the market. The company has now released a thoroughly revised edition.
What terms would you use to describe your favorite perfume - aldehydic, animalic or perhaps aqueous? What about the cologne you gave the man in your life on his birthday? We often do not have common words to describe these scents. Even experts can have a hard time keeping track of all of the different perfumes on the market, especially since some 400 new fragrances are launched every year. The perfume industry and its clients cannot work together unless they have a common language, i.e., a common understanding with which to develop original and successful perfumes. That’s why we need a reliable "road map," so we can make our way together in the wide world of fragrances.
CREATIVE EXCELLENCEThe 14th edition of the Symrise Genealogy features 7 new families of fragrances: 2 masculine (floral and woody) and 5 feminine (citrus, green, fruity, floriental and woody), plus 15 additional subfamilies. This classification system redefines industry standards for fine fragrances. The products category has also been structured more clearly and includes information on fragrance archetypes, the 30 top bestsellers in Europe and the US, niche and innovative products and the most important prize-winning fragrances that Symrise has created.
All of these perfumes are listed in an alphabetical index. With this well-structured and highly detailed overview, we can help you understand all that has been created and offered in our market. We show how fragrances have come to be, and suggest how they might evolve in the future.Symrise’s 2006 Genealogy – “Fragrances in Time and Place” – is an indispensable tool providing the most current information available, which Symrise clients can use to develop innovative and creative...."

Do you have any idea how can I get a copy of this new edition ???
Did you enjoy my article? Sign up for updates about new fragrances, reviews of artistic perfumes and exceptional vintage masterpieces. I would be very happy if you would consider joining 1000 Fragrances, throughRSS feed,GoogleFriend connect, Facebook (more personal), or any other way that appeals to you.
Fragrance is the 8th Art - Octavian Coifan - Le Parfum est le 8ème Art
Blog Widget by LinkWithin