Is Lagerfeld counterfeiting YBRY?

When I was the first to write about the new Lagerfeld Kapsule trio (Coty) inspired by several famous art Deco bottles produced by YBRY in the 20's (but not reveiled in the official information from Coty) I thought that it was just about bringing back an idea from the past. Last july I thought that YBRY was just a chapter from the history but now, thanks to a reader of that post, I realize that things are much more complicated.

It seems that there are trademarks for YBRY bottles and there is also YBRY today. Go on their (new) site and check the beautiful images.

The names (perfumes) featured on YBRY website are: Désir du Coeur, Femme de Paris, Devinez, Ruban Rose, Mon Ame, Amour Sauvage. I highly hope that there will be also fragrances (or vintages to try as I do not know all their historic perfumes).

If you look back and compare original YBRY and recent Kapsule, what Coty did for Lagerfeld has all the elements to be characterized by the name counterfeiting. If YBRY perfumes will be put on the market, it will be even worth. The cheap glass and low price of Kapsule compared with the price and quality of YBRY luxury perfume will be similar to any other case of mass market perfume that is copying the more expensive. What Lagerfeld did for H&M (design for the masses) seems not to work in the case of the fragrance bottles. You simply cannot copy the design of a bottle like many brands copy the design of a dress (that by the way cannot be protected in USA to my knowledge).

But this post is less to inform on the future of Lagerfeld and more on a possible new line of fragrances from YBRY. 

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Fragrance is the 8th Art - Octavian Coifan - Le Parfum est le 8ème Art