
Fragrance shows or fragrance mise en scène as seen in Michel Roudnitska's works might turn into a new business with a huge potential all around the world.
Why would you create fragrances to scent huge spaces, eliminate the scent for each scene and even face the olfactophobia, when you can replicate the idea in million places on all continents?
The Home 3D Scent Cinema can bring a new revolution in entertainment as was for the image or the sound.
The sound devices that create the surround effect and place you inside the scene can have an odor diffusion system included. All the required technology is around, it's not expensive and the only needed thing is to bring together all the pieces of the puzzle.
Why the sound towers should stay in the room only for the sound or their design when something small and intelligent can be incorporated in their "architecture"?
Imagine a National Geographic documentary that offers you an olfactory dimension of the nature - with recreated natural odors. The GC's of exotic lands can find a new life offering to the public the experience of places where they do not go often. Recreated scents of flowers, fruits, oceans and all that was studied since the 90's by big labs like Givaudan or IFF and put into fragrance accords can be brought inside every home.
When scent was included into the home entertainment movie industry, all the movies can be seen from a new perspective and the experience can be even more exciting. Imagine horror movies or even porn movies that brings you a touch of authenticity. Even cartoons or Disney productions could have a new dimension to stimulate even more the imagination.
You could buy for the movie a set of 4-5 scents to be included in the "system". The computer could have a program to control the intensity and other parameters of the diffusive system to match what is going on the screen. Unlike scenting big spaces, it's easier to control and if you liked the experience you would buy even more "fragrance packs" for other movies. Unlike movies or soundtracks, it cannot be downloaded from internet (yet), and this would provide more cash for the companies (in recession).
This is a huge business to be done not for the pleasure but …. for the advertising it can bring with it. Fragrance advertising could also enter a new dimension.
Why would you create fragrances to scent huge spaces, eliminate the scent for each scene and even face the olfactophobia, when you can replicate the idea in million places on all continents?
The Home 3D Scent Cinema can bring a new revolution in entertainment as was for the image or the sound.
The sound devices that create the surround effect and place you inside the scene can have an odor diffusion system included. All the required technology is around, it's not expensive and the only needed thing is to bring together all the pieces of the puzzle.
Why the sound towers should stay in the room only for the sound or their design when something small and intelligent can be incorporated in their "architecture"?
Imagine a National Geographic documentary that offers you an olfactory dimension of the nature - with recreated natural odors. The GC's of exotic lands can find a new life offering to the public the experience of places where they do not go often. Recreated scents of flowers, fruits, oceans and all that was studied since the 90's by big labs like Givaudan or IFF and put into fragrance accords can be brought inside every home.
When scent was included into the home entertainment movie industry, all the movies can be seen from a new perspective and the experience can be even more exciting. Imagine horror movies or even porn movies that brings you a touch of authenticity. Even cartoons or Disney productions could have a new dimension to stimulate even more the imagination.
You could buy for the movie a set of 4-5 scents to be included in the "system". The computer could have a program to control the intensity and other parameters of the diffusive system to match what is going on the screen. Unlike scenting big spaces, it's easier to control and if you liked the experience you would buy even more "fragrance packs" for other movies. Unlike movies or soundtracks, it cannot be downloaded from internet (yet), and this would provide more cash for the companies (in recession).
This is a huge business to be done not for the pleasure but …. for the advertising it can bring with it. Fragrance advertising could also enter a new dimension.
But also just ... advertising! Imagine you watch at 11 PM a movie and an add for pizza is running for 5 seconds. I'm sure you will be tempted to order one :) And as I said before, there is nothing to invent here in terms of technology, just to organize the business and bring the pieces (and companies) together.
(you can imagine that if I had the money I would have done this before, as other new business ideas... but prefer to share them)
(you can imagine that if I had the money I would have done this before, as other new business ideas... but prefer to share them)
photo: Samsung Home Cinema - look how much "space" it offers to bring more home experience and of course ... money
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Fragrance is the 8th Art - Octavian Coifan - Le Parfum est le 8ème Art

