Tuesday, June 29

Kenzo - "Eau de fleur de Yuzu" - new fragrance review

Sometimes coded samples get lost in a big studio and it is very easy to generate confusion, the nice way to say that a perfume is in fact a recycled project."Eau de fleur de Yuzu"the new floral water from Kenzo is not extracted from a beautiful Japanese flower. In fact it is a flower that grows in the "Miss Dior Chérie l'Eau" (Dior) garden, near the honeysuckle, the watery jasmine and the cold but green lily of the valley. Add to that a sparkling top with a very nice bitter grapefruit that was once a fountain in the Pamplelune Guerlain garden and you have a new Kenzo launch. "Eau de fleur de Yuzu" is maybe a better perfume than "Eau de Fleur de Prunier" but this flower has bloomed too recently in a famous bouquet to call this Kenzo creation an authentic Ikebana.

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Friday, June 25

Versailles Uncensored - le parfum prohibé de l'ISIPCA

Hier soir Versailles s'est rendu à Paris pour une nuit magique. Le soleil a laissé pour une nuit la chambre du Roi pour briller à Paris. A l'heure où les esprits du Château se parent pour une fête magique mais décadente dans le labyrinthe du Jardin, la pudeur cachée sous un loup en velours, ISIPCA a dévoilé au coeur de Paris le projet libéré de la censure. Dans un endroit secret mais décalé, sous l'emprise du champagne et de la lumière dorée, plus de 800 invités ont découvert le projet fin d'études de la promotion 2008-2010 parrainée par IFF. Pour cette soirée, pour mieux goûter le goût du jeu je portais "Sillage de la Reine", le parfum de Marie Antoinette ressuscité en 2005 par Francis Kurkdjian et Elisabeth de Feydeau. Dans 3 salons, les invités d'honneur pouvaient découvrir les créations des étudiants en Master (parfums, cosmétiques, arômes) qui se sont organisés en mini entreprise pour créer une ligne de produits: concept, formulation, production, financement, lancement. Le concept d'un Versailles décadent, vicieux, décalé et libéré de la courtoisie, a été présenté à travers un court métrage qui mettait en scène l'esprit addictif de la ligne - une nuit où les corps s'abandonnent, se confondent et la pudeur devient vice enivrant. Les élèves portaient des costumes / coiffures / maquillages qui faisaient écho au passé pour l'évoquer dans une attitude moderne et rock. Les filles avaient des coiffures inspirées de l'esprit XVIII (j'ai vu même la coiffure à l'hérisson de Marie Antoinette) tandis que les garçons avait plus un esprit dandy romantique à l'anglaise.
Versailles Uncensored - Parfum Prohibé
Jeu charnel, provocant
Orgasme interdi, dérobé
Unique fantasme olfactif
Ivresse d'érotisme mis à nu
Raretés luxueuses insensées

Le parfum est une construction classique, délicate, boisée ambrée, apparentée à Eau de Merveilles (Hermès). Il évite la connotation lourde et entêtante du genre oriental Youth Dew pour évoquer une atmosphère de tendresse, de corps enlacés où la notion masculin-féminin s'efface. Il est pétillant et acidulé en tête avec une note poivrée fraîche (baie rose) et une note épicée assez importante (gingembre?) avec quelques arabesques verts (basilic?) pour évoquer un baiser volé dans le jardin du château la nuit. Le parfum devient très doux et caressant, légèrement poudrée avec des notes florales de lys (salicylates) où la facette solaire perd sont côté diurne pour un peu de mystère  avec iris (très poudré et cacao) et osmanthus (abricot et peau). Le sillage du parfum reste dans le registre délicat avec des notes boisées fines de cèdre, un peu de patchouli, un effet cuir très léger et des notes musquées fines. C'est plutôt une présence que "Versailles uncensored" suggère, une femme mystérieuse cachée sous un loup de velours. C'était son parfum ou sa présence qui m'enivra une nuit de juin dans une allée du jardin?

Versailles Uncensored - Teint Dissimulé
Volupté d'ivoire
Insolente et séductrice
Crème sensuelle et mystérieuse
Encapsulation de poussières dorées

Versailles Uncensored -Pinceaus Licencieux
Obsession extravagante
Regard masqué
Gloss flashy et déjanté
Indécent et libertin
Excentrique et fantasque
La section cosmétique propose une ligne qui explore le jeu et la provocation à travers une crème visage et décolleté pour une présence dorée faussement pudique et un pinceau séduction (bleu électrique pour les yeux et rouge sulfureux pour les lèvres). La crème a une texture très fine, transparente nacrée et un peu granuleuse au départ pour suggérer la poudre d'autre fois. Mais très vite les micro-capsules se fondent et l'or fin apporte un halo séducteur et une lumière magique. Le rouge à lèvres, d'une texture très dense, est parfait pour des morsures d'amour lors d'une nuit brûlante.
 
Versailles Uncensored - Bulles de Plaisir
Dépendances fruitées et florales
Régal exaltant d'arômes addictifs
Overdose d'effervescence
Gorgées explosives
Ultimes shots délirants
Extases, euphorie, passion
La section arômes a conçu des bulles effervescentes aromatisées avec des saveurs particulières: Bulles d"Extase (Potiron bleu et coing), Bulles d'Euphorie (saveurs de l'Orangerie), Bulles de Passion (Hibiscus). J'ai beaucoup aimé le bleu avec une saveur assez particulière, fruité étrange, et une couleur électrique. J'aurais aimé pourtant un peu plus de sucre dans les arômes ou les essayer avec de l'alcool fort en glaçons.

Par rapport aux autres années (et à ma promotion) ISIPCA a beaucoup changé, avec une ouverture plus grande, des projets plus ambitieux et très bien maîtrisés sur une autre échelle. Cette soirée en est preuve. Je pense que l'étape suivante sera de transformer le projet fin d'études en démarche commerciale. Je connais des centaines de personnes et beaucoup de boutiques à travers le monde qui auraient aimé avoir le coffret Versailles Uncensored (excellente conception). Cette démarche unique pourrait ravir chaque année les collectionneurs et amateurs du parfum.
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Thursday, June 24

Versailles - ISIPCA - IFF

Today ISIPCA and IFF will unveil their special perfume inspired by Versailles with an unusual and daring twist. Something you have not seen and smelt before.
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Wednesday, June 23

Prix International du Parfumeur Créateur 2010

The winner of the SFP award -  "Prix International du Parfumeur Créateur 2010" was unveiled recently at Cannes at the WPC. From the 93 fragrances, built around the immortelle natural extract -the 2010 theme, the technical and artistic jury had selected SIY4, the code given by Claire Chambert to her creation.
Claire Chambert, with Expressions Parfumées since 2003, is now the 27th winner of this famous award (the first  goes back to 1957). 
I have recently sampled this delicious perfume - it is an oriental gourmand with tobacco notes with an extremely interesting liqueur effect and a classic "turkish tobacco blend" note. It has some common points with the immortelle perfume from ELO - Like This - but it is not dry and solar. The new perfume starts with an angelica / davana note and unveils a very gourmand licorice heart. The drydown is dominated by a "fruit sec" note, balsamic benzoin and maybe heliotropine. It is the pipe tobacco note (not Tabac Blond) that softens the dry herbal facet of immortelle flower. I detect also something like black tea (another beautiful natural note) and soft musks. For me, the perfume reflects a passion (or obsession) found frequently among french women perfumers - they love gourmand notes (maybe the antidote to the french salad and slim fashionable silhouette) and everything réglisse (some are able to detect a "réglisse" note in everything). the perfume is very good and very well balanced, but sadly it will not be in sale.
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Friday, June 18

iPerfumer, the new Givaudan iPhone application

Givaudan, the world leading fragrance manufacturer, has unveiled the ultimate fragrance selection tool called i-Perfumer, an i-phone application that will guide the consumer in the perfume ocean, created by their Technology and Innovation dept.
“Many people are so daunted by the choice that they walk away. Others simply buy the same perfume every time because it is a safe choice,” - Maurizio Volpi, marketing director at Givaudan Fragrances.
i-Perfumer has been developed around a database of 4,000 masculine and feminine prestige fragrances that were already included in Miriad 2.0 an internal Givaudan software used to map the fragrance universe, awarded this year with the FIFi Technological Breakthrough of the Year for Fragrance Creation & Formulation.
"This tool is a comprehensive representation of the fine fragrance market and we aim to update it on a quarterly basis to ensure that users have the right information about the latest launches” - Linda Harman - Givaudan's spokesperson.
i-Perfumer is based on a special algorithm and it combines your data, the perfumes you like and your olfactory preferences.
The App is available from the Apple Store free of charge and it functions once the user has created an individual profile designed to establish what sort of fragrance would be best suited to specific individuals. Also like a scent map, it allows users to interact (what perfumes are the most cherished by users). It can be downloaded for iPhone, iPod Touch, iPad.
I'm curious what do you think about iPerfumer, if it works for a real fragrance connoisseur and if a "machine" can make better perfume suggestions based on previous fragrances. application et jeux iPhone, iPod Touch, iPad

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Sunday, June 13

Floral scent map - the Holy Grail of Harmony

Have you ever wondered why some scents go very well with other, why some molecules can be harmonized instantly while in other cases you need other notes to balance the bouquet (rose oil - jasmine absolute is not balanced if you perceive first both, than rose oil but the blotter ends with jasmine after several hours)? This is because the floral notes (the ingredients and the general scent type) are "organized" in something called a "scent map" that explains the relations between several notes. In some cases it is a tool to compose perfumes, similar to the color wheel of designers. A scent map shows the link between the scent of flowers (from concept to their extracts) and their constituents. Imagine that you have all the scent molecules produced by nature in something like a galaxy - when things get ordered you obtain some famous "constellations". Not everything goes with everything in nature and this appears if you study the composition of natural products.
This floral scent map can be considered a secret key to harmony. Here you will find the floral types disposed like countries / territories with their neighborhood. You will also find "rivers" and lakes, major class of chemicals that divide the map and go deep in several distinct scent types - the cinnamic alcohol, the phenolic derivates, the lactones, etc. It has hills and valleys and from one top you can "see" very distant areas that on plan seem unrelated - that's why scent illusions are possible when no specific constituent is present in the mixture.
This scent map arranges the odors and the biology of scent (how molecules are produced) but also, it shows (or gives ideas) the paths to go from A to B, from the rose to the jasmine, building the bridge between them without introducing another fragrance theme. It also shows how to built a gardenia illusion based on the scent location between 2 other types and shows why there are several ways to build a magnolia note and why its balance is so difficult. The use of a scent map, establishing relations between the fundamentals of scent, can be traced back to Antoine Chiris - the perfumers who 100 years ago were related to this manufacturer knew something more than others and their perfumes show very advanced ideas of complex harmony. If you take l'Origan, Soir de Paris and the original Rallet No1 (and then No5 + Le Dandy) but also some perfumes of Alméras there is something special about the creation of the floral note as if a "scent wheel" (originating from the early lab) was used to generate a new note. Until I started to reconstruct this map I though that the scent of complex floral mixtures cannot be predicted. The floral scent is like a space with n dimensions where each molecule is a vector (that's already mathematics). My map is just a 2D projection. Suddenly I understood why some floral scents are not easy to be blended (lilac-tuberose), what sits next to linden tree blossom, why some floral notes have a honey note and other not and many other personal questions. Did you ever asked yourselves why L'Heure Bleue is a masterpiece with such an outstanding longevity on the market? Jacques Guerlain achieved a complex harmony where the notes have a special disposition on the map representing something fundamental (I will detail later about Jacques and his work). An original note appears when unrelated parts of the map are put together creating a "new space", an area that is not located between, but somewhere "up" or "down" (the case of Origan, one of the early "fantasy" scents). 
This map is proprietary, do not expect to see it published anywhere but with patience it can be rebuilt and combined with the other powerful tool - the evolution of scent in time (evaporation and other physical data) to combine aesthetic choice with knowledge.

        
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Saturday, June 12

Acqua di Gioia - Giorgio Armani - new fragrance review

When a perfume is signed by 3 master perfumers, smells like a famous Dior under a sparkling fruity cocktail, and is produced by l'Oréal under the name of a great fashion designer, you feel that something is wrong in this picture. The things went worse after 3 hours when I suddenly asked myself - "why does it smell so J'adore absolue around me, there was no Dior promotion podium today?"

The new perfume from Giorgio Armani could be the start of a legal battle between 2 giants - LVMH and L'Oréal and the reopening of the "fragrance protection" case in the European law system, many years after Mugler went through a similar situation.
It's hard not to be influenced by others in the contemporary fragrance market but this time L'Oréal went too far in the art of duplication. Acqua di Gioia is a replica of J'adore absolue mixed with the crispy fruits from Amor Amor. Combine a shower gel from Cacharel and the Dior absolue EDP and you get Giorgio Armani. Wear it with the Marc Jacobs gardenia brooch from the first perfume. The good news is that the perfume is actually well done in terms of volume, balance, tenacity. The Dior transplant in the sick l'Oréal body works very well because the team is brilliant. It is a 100% commercial perfume something you might accept from a secondary brand on an airport but not at all from Giorgio Armani.
But today the world of fashion and perfume is completely reversed. What seems luxury are in fact perfumes conceived to sell (and smell) like detergents. Gucci, Dolce & Gabbana and Giorgio Armani are anything except quality. Smell Flora, Anthology and now Acqua di Gioia.
I actually love the bottle of Acqua di Gioia (it feels special in the hand and has a transparency effect), the strange Avatar-like advertising and the evolution of the perfume where the cheapness of the formula avoids with elegance the shampoo effect. But I am completely disappointed by the "tonality" of the fragrance, the lack of innovation and the unethical approach. The l'Oréal girls (those pretty middle age French women who select fruity perfumes and write briefs indicating which perfumes should be duplicated this season) went too far for Armani. Even the sambac jasmine idea was taken from Dior showing that L'Oréal is now duplicating even the flankers of their competition. Inside the perfume I do not get at all the minty note. It is really a shame that L'oréal is forcing great perfumers to duplicate commercial fragrances forbidding their outstanding creativity and experience to bloom.
One of the causes of the fragrance disaster in France is a duo of women - one is working at l'Oréal being the head of "parfums de luxe", the other at IFF. One used to work in the flavor area before and this explains the awful infusion of fruits in this sector - from Flowerbomb to Parisienne via Cacharel they did everything. The problem of the industry is not the market, not the audience. But several people who in the past 10 years have destroyed what others have built in 150 years and this for a very simple reason - personal taste. They prefer shampoo and artificial fruits to perfumes. They love to steal ideas and are unable to imagine new olfactory shapes. Dishonesty at its best! Take a look at Parisienne (YSL) and the recent Lancôme perfumes. They are hideous, cheap, vulgar, without any trace of emotion. A good olfactory training doesn’t bring artistic qualities and taste is today a notion that is incompatible with l'Oréal girls.
If you will test the new perfume from Giorgio Armani and will like it (it is not a bad structure) ask you what is more honest - to buy Acqua di Gioia or to buy the original creation of Calice Becker modified by Démachy, paying a tribute to the real author of the scent.
Official fragrance notes for Acqua di Gioia (Giorgio Armani): rose, peony, pink pepper, mint, jasmine, cedar.
The video clip ends with "Acqua di Gioia - the new essence of joy" - what a sad thing because the perfume from Armani has nothing from the richness and beauty of the original Joy (Jean Patou) a monument of style with majestic rose and jasmine essences.
  


Acqua di Gioia - commercial


Acqua di Gioia - behind the scene video
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Thursday, June 10

How old is my bottle?

Evaluating the age of a perfume bottle when you find it on ebay is not an easy task. This happens because the information about old brands and their bottles in different countries (with all the re-re-reintroductions) is really scarce. Some might look very old when in fact they are not quite. Here you have an example from Robert Piguet. The picture is from 1975 when the perfume was (re)introduced in Germany and advertised to the retailers. It looks old, but it is not. Finding the right Piguet bottle from its early days is not easy.
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Monday, June 7

The price of luxury in the 20's

Did you ever think that what makes a perfume expensive is not just the jasmine absolute? In the 20's in UK it was the alcohol that became very "dear". In a trade magazine from 1927 this situation was analyzed with the apparition of  the modern bouquet (aldehydic), more appealing than the heavy toned perfume fashionable in the previous decade:
"When the high duty of 6£ per gallon was imposed on perfumed spirits in 1920 the immediate effect was a serious loss of trade. Several deputations of perfumers have stated their case before succesive Chancellors of the Exchequer for a reduction of the duty, and failed to make any impression. [...] It is now evident that the loss of cheap alcohol ended a phase only in the history of the trade. In short, this is the day of the expensive perfume. From 5s. to 25 s. per oz., wich in prewar days would have been considered prohibitive except for a privileged few, is accepted with little comment by the purchasing public. [...] But it was the high cost of alcohol that gave the movement a fillip, manufacturers quickly realising that they must reorganize or perish."

Maybe for this reason the number of luxury british perfumes is so little compared to the Parisian exuberance of the same period. After WWII British perfumery was almost entirely mass market, so different compared to the glorious victorian era.
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Saturday, June 5

Fragrance - the dirty side of the business


If perfume is about beauty, the practices of the industry are in many cases the contrary and the XXth century had several hidden stories that would not be very appealing to brands or consumers today. Because business is business what happens behind the golden doors is not always alluring. Sometime the success or the commercial fall of a perfume has nothing to do with the odor or with the top 20 (something that I do not trust).
The battle was always between France and USA, the creation center and the huge market - the El Dorado for perfume brands.
There is something special that happened right after WWII between 2 very famous brands and 2 very famous perfumes. It is the case of Jean Patou and Le Galion. In the 50's le Galion was already a very successful brand in France, with some luxurious perfumes made by Paul Vacher, a perfumer whose fame and taste was equaled only by the historic controversies that surrounded him. Snob was a very precious perfume rich in expensive floral essences, somewhere between the scent of Joy and Arpège (rose-jasmine-orris-aldehydes). Jean Patou did something very nasty. Le Galion was unable to sell the perfume Snob in USA because Jean Patou had federally registered the trademark and had been able to exclude Snob from American sales for almost 20 years. Le Galion was introduced in Paris in 1952 but all had started in 1953 when Jean Patou company deposited the registration of Snob with the Bureau of Customs thereby blocking the importation of any infringing trademark. In the Le Galion vs. Jean Patou (1974) the court concluded that Patou, who sold only 89 bottles of its own perfume Snob (I wish to see a bottle of that perfume, extremely rare and what was inside) had not bona fide intent to use the trademark but blocking Le Galion from using it. Now, 50 years after we can understand why - it was to protect JOY from a direct competitor, with the same quality of fragrance, packaging and price. In the 50's both were just brands - the fame of Patou as a fashion house had disappeared (the creator died 20 years before) and the couture was dominated by other names in a new market. As an anecdote, the crystal bottle of Joy was made on purpose because the Jean Patou had some problems with the phrase "the costliest perfume in the world " in USA. They had to prove that and the use of rose and jasmine was not enough in a time when all perfumes contained them in great concentration.
Try to imagine now the history without Patou blocking Le Galion when this brand had those splendind advertising in fashion magazines like l'Officiel or Vogue.
Several restrictive and anticompetitive practices in the cosmetic industry were exposed in the late 70's when the case of duplicated perfumes supplied by big labs was presented. More interesting are the practices of Chanel, Revlon and Lauder that I will probably detail another day.

If by chance you find vintage extracts of Le Galion, do not hesitate to buy them. They are delicious.
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Wednesday, June 2

Serge Lutens Bas de Soie - nouveau parfum et un coup de foudre botanique



Serge Lutens serait-il en train de rejeter la profondeur noire qui tisse en ombre la beauté sublime de ses parfums depuis Nombre Noir et son précieux flacon? Est-ce que le maître est à la recherche de la lumière qui nous toucherait en plein cœur comme à un coup d'épée? Ou, est-ce la lueur froide et nocturne des diamants qui répondent aux étoiles lointaines? Le coup de foudre de l'apésanteur qui s'oppose à la beauté lascive?
"Bas de Soie" lancé hier au Palais Royal suit la démarche initiée avec l'Eau Serge Lutens, son anti parfum, et nous suggère un univers d'odeurs lumineuses et limpides comme l'air frais d'une clairière ou l'eau si froide d'une source mystérieuse, tellement opposés à l'univers profond des odeurs lourdes et des résines mystérieuses. Il suggère les odeurs froides opposées à la chaleur des grands espaces ou règne l'intimité impériale des palaces exotiques.
Dans ce parfum, Serge Lutens a pris l'odeur de l'iris naturel et sa facette la plus froide et l'a mariée au bleu des jacinthes (et moins à leur odeur riche en acétate de benzyle). La fleur bleue de printemps peut être riche avec des facettes cinnamiques mais il me semble que Serge Lutens a choisi de manière délibérée le côté frais et très froid de la fleur.
Tous les printemps je passe les matinées au Palais Royal à contempler l'odeur des jacinthes bleues du premier jardin. Parfois, quand le soleil et le vent tissent une histoire d'amour, l'odeur est délicieuse, douce et crémeuse, légèrement épicée et suggère l'odeur de tête de l'ancien Arpège mais aussi le souvenir d'une écharpe en crêpe de chine d'une robe Vionnet des années 30.
"Bas de soie" sent comme si par un miracle les molécules des rhizomes de l'iris auraient voulu voir la lumière du jour pour la première fois dans leur vie mais cette aventure du noir à la lumière a transformé la note terreuse et tenace, bien ancrée dans les racines, dans quelque chose d'évanescent. Les irones sentent dans ce parfum comme de la vapeur d'iris en non comme l'iris en poudre qui lui est un reflet du temps jadis enfermé dans sa propre nostalgie. Leur odeur devient aigue, métallique mais aussi aérienne. Les racines de l'iris ont séduit une jacinthe bleue et de leur mariage secret dans les "caves" ténébreuses de la terre (un rhizome et un bulbe) les molécules se sont envolées vers d'autres cieux. Une lune de miel sous un pétale de magnolia. C'est une histoire d'amour du Palais Royal qu'on peut sentir tous les printemps (à regarder les symboles et les plantes dans le jardin).
"Bas de soie" évoque une interprétation moderne de Chanel 19 (avec sa note surdosée d'iris qui s'accompagne de rose de mai et du galbanum vert associé à la jacinthe en tête). Mais, quand je compare Bas de Soie avec Chanel 19 EDT, le nouveau Lutens est dépourvu de la chaleur des notes boisées fourrure mais aussi de leur richesse. Le parfum part dans une autre direction, dominée par l'odeur violente et aigue de la jacinthe fraîche sur une base un peu crémeuse. En effet, le parfum suggère des savons blancs qui ont une odeur fraîche et métallique comme celle du cyclamen (muguet-violette-jacinthe).
Le fond du parfum révèle une note un peu étrange, de l'herbe et du sel qui évoque les embruns, les aldéhydes de mer et le caviar, un soupçon d'ambre gris et de l'immortelle-absinthe. Il est aussi délicat et crémeux avec des notes fines qui évoquent le miel et la pêche ou plutôt la caresse d'une peau. Caviar-pêche-peau fine vous avez certainement compris l'allusion très subtile avec le geste érotique d'un "Bas de soie". Mais tous cela est plutôt une suggestion et non le caractère dominant du parfum qui lui, est une composition monochromatique avec un flash bleu électrique qui éblouit par la lumière. C'est un parfum linéaire et il change peu.
La note iris domine la touche mais sur la peau les aspects No19 sont moins évidents.
Le parfum s'ouvre avec les notes boisées de l'iris et l'illusion parfaite de la précieuse concrète. Mais on est loin de la note iris d'Iris Silver Mist. Serge Lutens a utilisé de l'iris naturel pour le parfum (iris pallida) mais "Bas de Soie" n'est pas apparenté à Iris Gris (à mon avis aucun rapport à part la famille olfactive). En effet, "Bas de soie" a une odeur basée sur les irones et les facettes froides. Il y a quelques années, un accord Firmenich m'avait attiré l'attention - c'était une interprétation moderne de Chanel 19 avec quelques notes comme irone a, APE, Wardia, Florol, Ambroxide, le nouveau galbanum de synthèse, etc. J'ai retrouvé cette idée dans quelques créations contemporaines depuis 2008. "Bas de soie" et plutôt apparenté à Chanel 28 La Pausa par l'usage des ingrédients modernes.
La note jacinthe telle qu'elle est présentée ici, est très connue dans les savons et vous allez sûrement reconnaître la connotation fraîche et propre qui ne fait pas très Serge Lutens. Entre les notes brutales d'un vert violent de l'aldéhyde phénylacétique et ses acétals et la note froide de l'irone et de l'iris naturel, se retrouvent quelques molécules de la famille rose et jasmin mais aussi une note rose de mai, un magnolia - frésia délicat et un salicylate. Pour cette raison, Bas de Soie est plutôt nylon par rapport aux classiques Lutens. Est-ce que le maître a décidé de tourner la page des ingrédients profonds et lourds pour nous transporter vers un monde nouveau plus artificiel ? (à voir la collection Chanel Haute couture printemps et les flash néon un peu Métropolis)
La note jacinthe est d'habitude un accord 100% synthétique (5-7 matières) où aucun naturel n'est exigé pour obtenir l'illusion sauf si on désire souligner le côté jasmin avec un peu d'absolue. La jacinthe est par sa nature une odeur brutale.
Je pense que la première idée d'une lumière épée qui traverse le parfum est apparue dans Un Bois Sépia avec cette note métallique lavande fraîche (type dihydromircenol) qui perce la forêt noire et les tendres bois. Mais "Bas de Soie" c'est de la lumière pure pour moi, froide, un peu comme le reflet sur un bas de nylon sous un flash intense.
L'accord entre la jacinthe et l'iris est construit avec minutie et rien ne perturbe le mariage secret. C'est un coup de foudre entre deux amis anciens dans le jardin du Palais Royal sous le ciel bleu, protégé par un magnolia blanc en fleur.
PS: à sentir dans le fond du parfum (12h après) une note qui évoque le dernier parfum Etat Libre d'Orange et son idée immortelle solaire.
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Escale aux Marquises (Christian Dior) - new fragrance review


Marquise is the new hypermarket chain in France and Dior has recently created in its honor a perfume. It comes straight from the colonial era, the place that was exotic in our dreams but in reality full with cheap products rejected in Paris. Escales aux Marquises is a repulsive new cologne that smells exactly like the one liter blue, green or orange bottles, once available in "grandes surfaces" under the names Bien être, Mont Saint Michel and many I cannot remember. It is the scent of "un jardin après la mousson aux Marquises" were the rain is a a cheap cologne shower polluted with detergent particles where no real tiaré would survive.
But François Demachy has updated the extremely cheap cologne à la française to 2010 adding to it his previous experience from Chanel. When he left the elegant house I have the feeling he took with him all the formulas (from extracts to the body lotions of Bourjois) but not the ingredients and their quality. What Demachy does today at Dior is an unhappy DNA "transplant" from Cambon to Montaigne. Sometime it is not even that bad (the masculine creations and other perfumes from LVMH). In the case of Escale aux Marquises, the perfume starts with a repulsive lemony-lemongrass-citronella note as if we were smelling just the cologne note from Chanel pour Monsieur, the old one. Then, the synthetic orange flower note used for the tiaré accord invades the space and it is even more obvious on the skin. I wish a stormy rain washed out the perfume from my hands. Is it the first sketch of Chanel Beige done with low grade materials? The perfume is extremely sour on the blotter and on the skin. It takes at least one hour to calm down as if something was wrong with the ingredients or the maceration (it smells like the orange flower cologne that starts to turn bad). Than, there is a honeysuckle - jasmine - magnolia that once had its roots in Allure. But this time in Escale aux Marquises it is presented in a very raw state, not balanced with the spicy notes that comes and go in an endless Voyage (yes, there is a Jean Claude Ellena touch but without the Hermès refinement). Of course, it is less Chanel than Dior because the "Miss Dior Chérie l'Eau" green fresh floral note is here. The vanilla note contributes to the repulsive aspect of the perfume giving a sticky feeling to the petaly notes on top. It is not very strong and it does not dominate but it smells less than a good natural vanilla or even vanillin, reminding me the vanilla reconstitutions used in low grade perfumes just for "fixation". After the bad notes start to settle down and the Voyage - Un jardin après la Mousson d'Hermès effect is less obvious, Escale aux Marquises becomes a very clean rose-violet-jasmine-salycilate note, quite close to Aqua Universalis idea or the antiperfume of Serge Lutens with magnolia. It is tender and delicate with a soft gardenia accord combined with clean musky notes but not tenacious. The perfume has a very poor tenacity on blotter and on skin and I was happy that after less than 2 hours my skin was Dior-free. The tiaré note is rather an idea - it lacks the bones of this beautiful flower and it could be also a more humble honeysuckle from a Parisian garden.
This perfume has not the good facets of "eaux" and has replaced the lack of originality with a lack of taste and balance on top. It is nothing more than a mass market creation from the house of Dior that ends with an irrelevant note. I have not been to Marquises but this creation is a fake invitation.

Official ingredients for Escale aux Marquises (Christian Dior): tiaré from Tahiti, orange, pink pepper, cardamom, pepper, cinnamon, ginger, musk.

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Tuesday, June 1

Serge Lutens Bas de Soie - new fragrance review



Is Serge Lutens rejecting the darkness that surrounded him and made him famous? Is the master looking for the ray of light, sharp as a blade, cold as the sparkling precious diamonds? "Bas de Soie" launched today in Paris Palais Royal follows his recent "anti perfume" idea and suggests a universe with light and limpid scents like air and fresh water opposed to the heavy sweet and dark resins.It suggests cold scents opposed to the warm spaces from exotic palaces. In this perfume Serge Lutens took the orris scent and its coldest side and married it to the blue of hyacinths (and less to their scent rich in benzyl acetate). The flower can be rich and warm with cinnamic facets but it seems that Serge Lutens had deliberately chosen the fresh and very cold aspect of the flower. Every early spring I go to Palais Royal to smell the blue hyacinths from the first garden and sometimes, when there is sun and wind, their scent is delicious, sweet and creamy suggesting the top note of Arpège and the scent of a silk "crêpe de chine" scarf from the thirties.
"Bas de soie" smells as if the scent molecules from the orris roots wanted to see the light of the day for the first time in their life, but this journey from darkness to the lightness transformed the heavy telluric note in something evanescent. The irones smell in this perfume like the vapors of orris and not like the powder. It is the scent that becomes sharp, metallic and airy. The orris roots have seduced a blue hyacinth and from their secret marriage (a rhizome and a bulb both in the earth) the molecules have reached the diaphanous petals of white magnolias. This is a love story from the Palais Royal Garden if you can listen to the plants early springtime.
"Bas de soie" smells like a modern interpretation of Chanel No19 with its huge orris note combined with rose and green galbanum hyacinth top note. But compared with No19 EDT, the new Lutens lacks the warm woody notes (with fur facets) and also the richness. It goes in a different direction dominated by the pungency of the fresh hyacinth over a creamy base. In fact, it suggests some soaps where the note is fresh and metallic like the scent of cyclamen (lily of the valley-violet-hyacinth).
The dry down of the perfume reveals an unusual salty herbal note that suggests sea, marine aldehydes and caviar, a drop of amber and immortelle-artemisia. It is also soft creamy with delicate notes suggesting honey and peach like the touch of a fresh skin.
Bas de soie is a monochromatic scent on the blotter with a sparkling blue tone, almost electric infused with light (and not lightness). It is linear and does not change.
The orris note dominates the blotter on the skin the No 19 aspects are less obvious.
The perfume opens with the woody facets of orris and the illusion of the orris is almost perfect. But it is far from the orris note of Iris Silver Mist. Serge Lutens used natural orris for this perfume (iris pallida) but it is not so much related to Iris Gris. In fact, it smells more like an orris note based on irones and their cold facets. Several years ago an accord from Firmenich took my attention - it was an No19 modern interpretation with Irone a, PEA, Wardia, Florol, Ambroxide, the new synthetic galbanum and several other ingredients. I found similar notes in several modern perfumes. Bas de Soie is more related to Chanel 28 La Pausa in terms of modern ingredients. The hyacinth note, as it is presented here, was very much used in soaps and you would probably be surprised by this very clean connotation, that is not very Serge Lutens. Between the hyacinth pungent note found in phenylacetic aldehyde and its acetals and the cold note of irones and natural orris, stand several well known chemicals from the rose and jasmine family but also a rose de mai note, a magnolia - freesia accord and a salycilate. For this reason, Bas de Soie is more a nylon stocking compared to the previous Lutens perfumes. Maybe with Serge Lutens l'Eau, the master has decided to turn the page of heavy naturals to something new, more artificial. A hyacinth note is usually a 100% synthetic accord (5-7 ingredients) where no natural is required to obtain the illusion or the precise effect unless you want to underline the jasmine facet and use some natural absolute. It is by nature a brutal scent.
I think that the first idea of a ray of light appeared in Un Bois Sépia with the presence of that metallic fresh lavender (dihydromircenol like) in the dark woody forest. But in "Bas de Soie" it is pure light for me, cold and reflecting like that bright line on a nylon stocking. The accord between hyacinth and orris is meticulously constructed and nothing appears in between. It is an electric encounter of 2 old friends in the Palais Royal garden under the blue sky and a white magnolia.
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Histoire du parfum au Louvre - un cours d'été

Cet été le musée du Louvre propose une série de cours sur l'histoire du parfum avec Annick Le Guérer, anthropologue et philosophe, LIMSIC, Université de Bourgogne pour la direction scientifique :

Texte de présentation:
"Aujourd’hui où certaines marques lancent des eaux de toilette portant des noms comme « Fuel », « Garage », « Dry clean », « XS », « M7 », « 2020 », et même des noms triviaux à l’opposé de la tradition sacrée du parfum comme « Fcuk her », « Fcuk him » (French Connection United Kingdom), il est difficile d’imaginer ce qu’il a pu jadis représenter. Pendant des siècles, il a été conçu comme un produit sacré, magique, doté de pouvoirs extraordinaires. Les senteurs n’étaient pas faites uniquement pour l’agrément du corps. Leur rôle ne se bornait pas à une action de surface. Elles étaient censées agir en profondeur, capables de pénétrer jusqu’au tréfonds de l’être en lui communiquant les vertus dont elles étaient porteuses.
De l’antique savoir des embaumeurs égyptiens visant à faire du défunt un « parfumé », un dieu, à la révolution de la synthèse qui a permis, dès le XIXe siècle, l’industrialisation et la démocratisation de la parfumerie, mais aussi l’élargissement de la palette du parfumeur et la revendication de son statut artistique, le parfum a connu maintes métamorphoses. A l’origine de flacons somptueux destinés à les retenir, ses fragrances évanescentes n’ont jamais cessé d’inspirer les poètes et les artistes."

Lundi 19 juillet 2010 18h30-20h00
L’Egypte, berceau de la parfumerie.
Mardi 20 juillet 2010 18h30-20h00
La splendeur romaine.
Mercredi 21 juillet 2010 18h30-20h00
L’odeur de la peste.
Jeudi 22 juillet 2010 18h30-20h00
Les grandes eaux de Versailles.
Vendredi 23 juillet 2010 18h30-20h00
La révolution de la synthèse.

La visite d’application du samedi est remplacée par des présentations de parfums reconstitués à chaque séance (je pense que ce sont les réco faits par Dominique Ropion pour l'avant dernier livre d'Annick LeGuérer).
Droit d'inscription: 190 euros ou 95 euros, selon les séries.
Plus d'informations sur  Ecole du Louvre
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Perfume books and perfume formulae

The great men of science are usually great authors and their books or articles represent a compact form of their knowledge, but only a fraction. In perfumery things are very different because what is known is not always written or available to the public and "what is written" in very rare cases represents "what is known". The things are much simpler after almost 150 years where the number of books devoted to fragrances continues to increase. Those who knew (great perfumers) did not always write or share and those who wrote were not the most gifted perfumers or not perfumers at all. In the past 15 years I have collected and read more than 90% percent of what was ever published . It is actually amazing to see the number of errors that have traveled from one author to other, up to the present.
One month ago I was reading a recent paper from a scientific journal about classifications, odors and olfactory space, very well documented and with many quotes like any modern academic paper. But from a perfumer's point of view it was full of errors and the conclusions revealed a sad fact - the author had not the slightest clue about the scent of those materials, nor about the composition of natural ingredients.
In the past 15 years several databases with ingredient descriptors have been compiled and sold. Others were built inside some labs and represent the knowledge. That's why very few have access to them, even fewer know to use them. The problem begins when the published databases are taken as the ultimate truth and used in further studies without being questioned. Each molecule and each natural ingredient has an olfactory profile, a set of descriptors that are not in all cases explained in a book (usually devoted to a different subject). It has also a certain vapor pressure, tenacity and impact. Everything can be verified if you smell the ingredient. Lavender essential oil has many facets and if you look inside the composition you can understand them - it is aromatic and herbal but also camphor, earl gray tea, soft fruity, hay like - coumarine, green and mushroom, with some trace notes of jasmine, spice (eugenol), faint woody violet and tobacco but also green galbanum. They are not subjective qualities (how Octavian smells the P&B lavender HE) but on the contrary 100% objective qualities of the oil associated with components having an important odor value. Detecting a green fresh galbanum note in a lavender oil is not subjective. It is actually the TRUTH and this truth belongs to the ingredient (and not to the nose of the "beholder") where you can find very low concentrations of "undecatriene or galbanolene like molecules". 
Between what is known inside any lab (from Firmenich to Robertet) and what is known outside there is a big wall.
In the XXth century many classifications of scents were published. The problem emerges when they are supposed to be technical and they are reproduced decades after, with all their errors as a bonus.
One case is a famous table published by a very well known British author, William Poucher who start writing his books (and earning a lot of money) in the 20's. They are still quoted in the introductory section of any American patent devoted to fragrance ingredients. He organized a huge collection of ingredients after their tenacity and his "formulae" were based on this. Unfortunately for him, the evaporation table that is so much quoted is full of errors and you can verify this taking 2 ingredients, writing the time and waiting. The answer comes after several hours. Also, it seems that his written formulae were never put in a bottle (he did not reveal  his real and popular perfumes produced by Yardley for colognes or soaps).
Many formulae were published in the XXth century but their number is only equaled by the mistakes they contained. If you are a trained nose and have some experience in formulation you can immediately tell what is wrong inside a formula (ingredient or amount) or if the writer knows how to compose to obtain a given scent. You can find many such books on internet and some could be useful if you can extract the good things. Looking back, more than 50 years after, I can say that many of those authors did not know how to compose, other than basic notes like rose, carnation, jasmine. This becomes obvious when you look at the formulae supposed to evoke the scents in fashion (Chanel No5, Arpège, Chypre, etc). They are all much longer than the original, completely unbalanced as if the essential notes that makes a perfume (the "qualia", the central accord) were totally missed by the author. In some cases, the formulae are full with unnecessary things. If several great perfumers composed some masterpieces after years of work to find the perfect note or balance, you should be a genius to "reproduce" them in a book, within a short time of study and without the GC of today to give you clues. Because a formula (original or not) needed a lot of work (finding the right ingredients and then their balance) but also money because the ingredients were expensive what was published were just "poor sketches" of the real thing. The writers did not earn enough money from publishing (or sharing their "knowledge") compared to the money spent on ingredients to obtain a good "copy" of No5, Arpège, Origan, Mitsouko, if the formulas were for real. In some cases behind those authors were some manufactures who promoted their products (bases, specialties) through a formula, used to produce a low quality perfume by companies outside France or UK.
Another case is that of an American perfumer who wrote many articles in the 60's-70's and much later a book exposing a method based on the technical data of ingredients. His published formulas smelled nothing like the inspiration though his intuitions were correct.
For this reason, unlike any other science field, there is no valuable "Fragrance treaty" and without a critical thinking those "books" should be avoided. On the contrary, the study of great perfumers (Ernest Beaux, Jacques Guerlain, Daltroff etc) is more valuable because you can learn things nobody said before. In some cases the best knowledge of perfumery (how ingredients work and the rules of composition) is the work itself - the perfume - but it is locked to the untrained nose and not at all available to the public. This learning takes a lot of time when formula or its GC is not available, nor the key to understand the information around you.
Sadly, many errors have been repeated by people with little olfactory training who take one thing for a different one in this vast domain with thousands of beautiful aromatic ingredients. The writers from the 60's space age dreamt of a computer to write formulae and a new form of "cybernetic art". It is not impossible but it is extremely important what data you write inside the database and the algorithm you "compose". Fragrance art is time consuming but some "tasks" can be transferred to the "machine" if you know what to ask.

We go back to the study of ingredients that is essential in this art. The nose is never wrong, only the interpretation, if there is not enough information to decode it or to verify it. Last week I was smelling a vintage Guerlain and I was not sure if a note was angelica, elemi or calamus, or all 3. After several hours, I went in the lab with the precise "souvenir" in my head, I opened the bottles with natural RM and I had my answer in 3 seconds.
Another example of objective description for a beloved raw material - cassie absolute: it is powdery anisic like mimosa, but also green and very aldehydic (C9+C10+C12), green cucumber, woody violet, burnt phenolic with a faint leather note and medicinal tuberose on top, going from the green top to the powdery base. Last year I presented this absolute to somebody and he felt rather strange to tell me that he noticed a roasted bacon note plus a cucumber facet and other less seducing facets I will not mention. He was right but I did not tell that actually he detected the guaiacol, the piridine and chinoline plus several other heterocyclic compounds and phenols that represent about 3% in the absolute. I could write half a page only with the main facets of cassie absolute, all objective descriptors of the scent.
Instead of picking descriptors from different authors it is better to smell the ingredients and look inside, what great perfumers have been doing since the late XIXth century. You smell, you think, you write a formula, you evaluate the scent. Sometime a masterpiece can appear.
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