Thursday, December 6

The new EGOISTE

The man, the shadow, the reflection in the mirror. Which is the new EGOISTE in the Prokofiev "Dance of Knights" used for the famous JPGoude campaign for Chanel?

Like the pyramid of notes in a perfume, every creation is always a trio generated by a reorchestration of the ingredients - The perfume, the shadow of the perfume and its reflection in the "mirror". It is not a metaphor, but a composition technique based on .... music. The same notes, the same idea (forme olfactive), three "things", this is how it works because there is something very "geometric" even in the "invisible" scent.

On my table sits a bottle with the most seductive accord since Bois Noir (Chanel), with a plum note and a new sandalwood. Launch date is not known.

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Fragrance is the 8th Art - Octavian Coifan - Le Parfum est le 8ème Art
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