Many noses, few perfumers, fewer masters...
" International Flavors & Fragrances Inc. (IFF) has named Carlos Benaim as master perfumer, marking the first designation of a master perfumer at the company.
IFF's master perfumer designation recognizes perfumers who have consistently challenged themselves and the company to take the art of perfumery to the next level; it calls them "paradigm shifters" who have developed trendsetting fragrances while demonstrating leadership within the company.
“Carlos’ creativity and mastery has been recognized in the industry for many years," said Nicolas Mirzayantz. "IFF's group president, fragrances. In addition to his extraordinary success in the marketplace and his strong relationships with customers at all levels, Carlos has also coached, mentored and inspired generations of IFF perfumers.”
Christophe de Villeplee, IFF's vice president global fine fragrance and beauty care, added, “Carlos has created new and breakthrough olfactive signature fragrances that became market leaders and classics. He is a true creative leader who inspires all who have the opportunity to work with him. Everyone at IFF is proud to have Carlos on our perfumery team.” "
Read the article in Perfumer&Flavorist
Photo from the Jewish Chronicle.
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Fragrance is the 8th Art - Octavian Coifan - Le Parfum est le 8ème Art
